What’s in a name?
Web –noun
1. something formed by or as if by weaving or interweaving.
2. an intricate set or pattern of circumstances, facts, etc.
Tactics –noun
1. (used with a sing. or pl. verb) A procedure or set of manoeuvres engaged in to achieve an end, an aim, or a goal.
2. (usually used with a singular verb) Linguistics.
a. the patterns in which the elements of a given level or stratum in a language may combine to form larger constructions.
b. the study and description of such patterns.
And that’s who we are.
Analytical thinkers, selective in our application and clients.
At webtactics, we believe that public relations extend to every corner of a company. Anything that can be seen or heard should have a consistency to it.
That isn’t to say we want a cut from every department – but we will have an opinion!
On the pure public affairs side, webtactics is not like many other PR companies. We don’t lie, and have good relationships with the media.
Most of our practitioners are former journalists or reporters.
How do we get away without lying? There is always a good side to every story; it is just in the way you tell it that counts.
With our design and online departments, our focus is on improving and enhancing online experiences and value. We do this because we understand that for a campaign, website or application to work, it needs to do what people need it to do.
One of our clients has described us as “experts in making the complex simple.” We like this statement because it sums up how we work
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